Facebook Partners with Coursera on New Social Media Marketing Professional Certificate Program


Facebook and Coursera have partnered together to start a new certified course for digital marketing. This course will help the increasing number of people searching for a reliable source for this field. It will improve participants’ digital marketing skills and knowledge. Also, you will get the course from a recognized education industry in the field.

Facebook digital marketing course

According to Facebook:

“The Professional Certificate program is self-paced and designed to be completed within 20 weeks, which includes 100 hours of hands-on, project-based training in applied social media tools and general marketing skills. After completing the program, learners will receive an industry-recognized certificate that they can use to apply for entry-level social media marketing roles.”

Learning campaigns and undertaking training designed by Facebook and Coursera will be the major elements that participants will learn. These will help them get through all the perspectives of the process.

Part of the more expanding focus of the course will also offer training to under-represented groups and digital skills. Facebook noted that different candidates are usually lookout for digital marketing roles as the training options and the skills are not enough.

This program will also provide direct connection to open roles besides filling that gap as well.

“After completing the certificate, learners will be able to share their information with a consortium of employers who have committed to sourcing diverse talent, including Havas Worldwide, L’ange Hair, Snow Teeth Whitening, Ruggable, Freelancer, and of course, Facebook.”

You will also get a certification badge that can be shared on your profiles:

Facebook certification badge

However, different from Facebook Blueprint training courses, this improved new certificate is not accessible entirely for free. The 20-week program is available for free, and then it will cost you 49$ per month. So, it will cost you as a whole program, but still, you can start the basics for free if you want.

This program will be a great option for people who need to have a career in the industry or improving their skills that they are increasing their digital marketing skills. Also, with a lot of elements to know, and the changing digital landscape, having a helpful way to direct you to the basics can prove priceless aspects.

If you want to know more about the new Facebook/Coursera Social Media Marketing Professional Certificate program, click here.